Meet
World Championship
Flag Football Video Game
Location: Austin, Texas, US
Task
The client came with a request to create a logo for a video game about American flag football.
The game’s release is timed to coincide with a landmark event—in 2028, this sport will become part of the Olympic Games for the first time.
The client’s requirements included: developing a unique font logo, implementing a ribbon in the logo, defining and applying brand colors that would echo the Olympic colors, and adding a ball shape to the logo.
Solution
The main goal in developing the logo was not to overload it, but at the same time to fulfill all the client’s wishes. The font part of the logo was developed specifically for this project based on an existing font. The letters overlap each other, symbolizing that this sport is a team sport. The letters are slightly tilted, emphasizing the movement and dynamism of the game. A ribbon was added to the logo, connecting the letters F, and the colors were combined with a gradient to complement the shape of the ball along the outer edge.
The result is a modern icon for a video game that is in line with current trends in video game identity.
Solution
The main goal in developing the logo was not to overload it, but at the same time to fulfill all the client’s wishes. The font part of the logo was developed specifically for this project based on an existing font. The letters overlap each other, symbolizing that this sport is a team sport. The letters are slightly tilted, emphasizing the movement and dynamism of the game. A ribbon was added to the logo, connecting the letters F, and the colors were combined with a gradient to complement the shape of the ball along the outer edge.
The result is a modern icon for a video game that is in line with current trends in video game identity.
