Brand Foundation Package:
- Mission, vision, and core values definition
- Clear brand positioning statement
- Target audience personas and journey mapping
- Messaging framework and tone of voice guidelines
- Strategic implementation roadmap
A comprehensive brand strategy document that becomes your north star for all business decisions, marketing efforts, and growth initiatives.
- Know your products and customers but can’t find the right communication direction
- Want consistency across different platforms and touchpoints
- Need to move beyond word-of-mouth to strategic growth
- Have multiple offerings that need cohesive positioning
- Are ready to scale but lack clear brand direction
READY TO GROW? LET'S TALK
FAQ
Q: Brand strategy vs. branding?
A: Branding is the visual stuff – logos, colors, websites. Brand strategy is the foundation that determines what all those visuals should communicate and how everything works together to attract your ideal clients and drive growth.
Q: I’m a small business – do I really need a formal brand strategy?
A: Size doesn’t matter as much as growth intentions. If you want to move beyond random marketing efforts and word-of-mouth to predictable, scalable growth, brand strategy gives you the roadmap to get there efficiently.
Q: How long does the brand strategy process take?
A: Typically 3-4 weeks from kickoff to final strategy document. This includes stakeholder interviews, market research, strategy development, and refinement based on your feedback.
Q: What happens after I have my brand strategy?
A: You’ll have a clear implementation roadmap, but the real magic happens when you start using it. I can help you apply the strategy to your marketing, or you can work with your existing team using the guidelines we’ve created.
Complete Visual Identity System:
- Logo design with variations and usage guidelines
- Color palette and typography selection
- Brand pattern library and visual elements
- Business card and letterhead templates
- Social media template kit
- Brand style guide for consistent application
A cohesive visual identity that authentically represents your brand and creates instant recognition across all customer touchpoints.
- Have a clear brand strategy but lack the visual elements to bring it to life
- Feel your current design doesn’t reflect your business values or attract your ideal clients
- Want to look professional and established in your market
- Need consistent visuals across digital and print materials
- Are launching or rebranding and want to make a strong first impression
READY TO GROW? LET'S TALK
FAQ
Q: How long does the brand identity process take?
A: Typically 4-6 weeks from initial brief to final deliverables. This includes research, concept development, revisions, and finalization of all brand materials.
Q: What if I don’t like the initial concepts?
A: The process includes up to 3 rounds of revisions. I work closely with you to understand your vision and ensure the final identity feels authentically yours.
Q: Can you work with my existing logo?
A: Absolutely. I can refresh and modernize existing logos or create supporting visual elements that complement your current branding while elevating the overall system.
Q: Do you provide files for both digital and print use?
A: Yes, you’ll receive all logo variations in multiple formats (PNG, JPG, SVG, PDF) optimized for web, print, and large-format applications.
Complete Marketing Material Suite:
- Digital advertising campaigns (social media, Google, display ads)
- Print materials (brochures, flyers, business cards, signage)
- Email marketing templates and newsletter designs
- Website banners and promotional graphics
- Trade show and event materials
- Packaging and product marketing collateral
Consistent, compelling marketing materials across every customer touchpoint that reinforce your brand and drive conversions.
- Have a strong brand foundation but need materials that bring it to life
- Want all your marketing to look cohesive and professional
- Need fresh creative assets for campaigns and promotions
- Feel your current materials don’t reflect your brand quality
- Want to maximize impact across different marketing channels
READY TO GROW? LET'S TALK
FAQ
Q: Digital and print materials?
A: Yes, I design for all formats – from social media ads to large-format banners. Everything follows your brand guidelines to ensure consistency across every touchpoint.
Q: Can you work with existing brand guidelines?
A: Absolutely. If you have established brand guidelines, I’ll use them to create materials that perfectly align with your visual identity and messaging strategy.
Q: How do you ensure cross-platform consistency?
A: I optimize each design for its specific use – social media ads get attention-grabbing visuals, while print materials focus on readability. The brand stays consistent, but the execution fits the medium.
Q: What’s the typical turnaround time?
A: Simple materials like social media graphics take 3-5 business days, while complex campaigns or print projects typically need 1-2 weeks. Rush projects can be accommodated when needed.
Comprehensive Marketing Analysis:
- Current marketing performance assessment
- Website and SEO evaluation
- Social media audit across all platforms
- Competitor analysis and market positioning review
- Customer journey mapping and conversion funnel analysis
- Detailed action plan with prioritized recommendations
A clear roadmap showing exactly what’s working, what’s not, and the specific steps to improve your marketing ROI and business growth.
- Feel like you’re spending money on marketing but not seeing results
- Want an objective outside perspective on your current efforts
- Have multiple marketing activities but no clear strategy connecting them
- Need to optimize your budget and focus on what actually drives sales
- Are ready to scale but want to fix any weak points first
READY TO GROW? LET'S TALK
FAQ
Q: How long does a marketing audit take?
A: The full audit process takes 2-3 weeks, including data analysis, competitive research, and strategy development. You’ll receive a comprehensive report with actionable insights.
Q: What if my marketing is completely broken?
A: That’s exactly why audits exist. I’ll identify the biggest opportunities for improvement and create a phased approach so you’re not overwhelmed trying to fix everything at once.
Q: Do you provide ongoing support after the audit?
A: The audit includes a strategy session to walk through findings and recommendations. I’m also available for implementation support or monthly check-ins if you’d like ongoing guidance.
Q: What kind of results can I expect to see?
A: Most clients see improvements in conversion rates, reduced marketing costs, and clearer direction within 2-3 months of implementing audit recommendations. Specific results depend on your current situation and implementation speed.
Brand Foundation Package:
- Mission, vision, and core values definition
- Clear brand positioning statement
- Target audience personas and journey mapping
- Messaging framework and tone of voice guidelines
- Strategic implementation roadmap
A comprehensive brand strategy document that becomes your north star for all business decisions, marketing efforts, and growth initiatives.
- Know your products and customers but can’t find the right communication direction
- Want consistency across different platforms and touchpoints
- Need to move beyond word-of-mouth to strategic growth
- Have multiple offerings that need cohesive positioning
- Are ready to scale but lack clear brand direction
READY TO GROW? LET'S TALK
FAQ
Q: Brand strategy vs. branding?
A: Branding is the visual stuff – logos, colors, websites. Brand strategy is the foundation that determines what all those visuals should communicate and how everything works together to attract your ideal clients and drive growth.
Q: I’m a small business – do I really need a formal brand strategy?
A: Size doesn’t matter as much as growth intentions. If you want to move beyond random marketing efforts and word-of-mouth to predictable, scalable growth, brand strategy gives you the roadmap to get there efficiently.
Q: How long does the brand strategy process take?
A: Typically 3-4 weeks from kickoff to final strategy document. This includes stakeholder interviews, market research, strategy development, and refinement based on your feedback.
Q: What happens after I have my brand strategy?
A: You’ll have a clear implementation roadmap, but the real magic happens when you start using it. I can help you apply the strategy to your marketing, or you can work with your existing team using the guidelines we’ve created.
Complete Visual Identity System:
- Logo design with variations and usage guidelines
- Color palette and typography selection
- Brand pattern library and visual elements
- Business card and letterhead templates
- Social media template kit
- Brand style guide for consistent application
A cohesive visual identity that authentically represents your brand and creates instant recognition across all customer touchpoints.
- Have a clear brand strategy but lack the visual elements to bring it to life
- Feel your current design doesn’t reflect your business values or attract your ideal clients
- Want to look professional and established in your market
- Need consistent visuals across digital and print materials
- Are launching or rebranding and want to make a strong first impression
READY TO GROW? LET'S TALK
FAQ
Q: How long does the brand identity process take?
A: Typically 4-6 weeks from initial brief to final deliverables. This includes research, concept development, revisions, and finalization of all brand materials.
Q: What if I don’t like the initial concepts?
A: The process includes up to 3 rounds of revisions. I work closely with you to understand your vision and ensure the final identity feels authentically yours.
Q: Can you work with my existing logo?
A: Absolutely. I can refresh and modernize existing logos or create supporting visual elements that complement your current branding while elevating the overall system.
Q: Do you provide files for both digital and print use?
A: Yes, you’ll receive all logo variations in multiple formats (PNG, JPG, SVG, PDF) optimized for web, print, and large-format applications.
Complete Marketing Material Suite:
- Digital advertising campaigns (social media, Google, display ads)
- Print materials (brochures, flyers, business cards, signage)
- Email marketing templates and newsletter designs
- Website banners and promotional graphics
- Trade show and event materials
- Packaging and product marketing collateral
Consistent, compelling marketing materials across every customer touchpoint that reinforce your brand and drive conversions.
- Have a strong brand foundation but need materials that bring it to life
- Want all your marketing to look cohesive and professional
- Need fresh creative assets for campaigns and promotions
- Feel your current materials don’t reflect your brand quality
- Want to maximize impact across different marketing channels
READY TO GROW? LET'S TALK
FAQ
Q: Digital and print materials?
A: Yes, I design for all formats – from social media ads to large-format banners. Everything follows your brand guidelines to ensure consistency across every touchpoint.
Q: Can you work with existing brand guidelines?
A: Absolutely. If you have established brand guidelines, I’ll use them to create materials that perfectly align with your visual identity and messaging strategy.
Q: How do you ensure cross-platform consistency?
A: I optimize each design for its specific use – social media ads get attention-grabbing visuals, while print materials focus on readability. The brand stays consistent, but the execution fits the medium.
Q: What’s the typical turnaround time?
A: Simple materials like social media graphics take 3-5 business days, while complex campaigns or print projects typically need 1-2 weeks. Rush projects can be accommodated when needed.
Comprehensive Marketing Analysis:
- Current marketing performance assessment
- Website and SEO evaluation
- Social media audit across all platforms
- Competitor analysis and market positioning review
- Customer journey mapping and conversion funnel analysis
- Detailed action plan with prioritized recommendations
A clear roadmap showing exactly what’s working, what’s not, and the specific steps to improve your marketing ROI and business growth.
- Feel like you’re spending money on marketing but not seeing results
- Want an objective outside perspective on your current efforts
- Have multiple marketing activities but no clear strategy connecting them
- Need to optimize your budget and focus on what actually drives sales
- Are ready to scale but want to fix any weak points first
READY TO GROW? LET'S TALK
FAQ
Q: How long does a marketing audit take?
A: The full audit process takes 2-3 weeks, including data analysis, competitive research, and strategy development. You’ll receive a comprehensive report with actionable insights.
Q: What if my marketing is completely broken?
A: That’s exactly why audits exist. I’ll identify the biggest opportunities for improvement and create a phased approach so you’re not overwhelmed trying to fix everything at once.
Q: Do you provide ongoing support after the audit?
A: The audit includes a strategy session to walk through findings and recommendations. I’m also available for implementation support or monthly check-ins if you’d like ongoing guidance.
Q: What kind of results can I expect to see?
A: Most clients see improvements in conversion rates, reduced marketing costs, and clearer direction within 2-3 months of implementing audit recommendations. Specific results depend on your current situation and implementation speed.