I received my bachelor’s degree in marketing in 2017 and jumped straight into work as an operational marketer. This gave me an inside view of how businesses really work — the finances, the analysis, the problems that keep owners up at night. I analyzed consumers, researched their behavior, and created strategies — then tore them apart and rebuilt them when needed. My focus was launching marketing campaigns and making sure every advertising dollar worked hard for the best return.
While earning my master’s degree in marketing, consulting clients started coming to me. But here’s the thing — they didn’t just want analytics and campaigns. They wanted visual branding too. Challenge accepted.
In 2021, I completed a Brand Identity certification to master this area. But my real focus has always been communication strategies — how brands actually talk to people.
That’s why in 2023, I added another layer with a brand strategy certification. It helped me understand the deeper game of building brands from scratch, from the first idea to market launch.And while still working as a marketer, I couldn’t resist testing everything I’d learned — so I launched my own stock clothing store, which turned a profit in its second month and did not require additional funding.
That experience? Still invaluable today. I speak my clients’ language because I’ve been where they are.
Moving to America was a turning point. Everything was new and exciting, but my passion for creating brands remained unchanged. So I started my journey to conquer local businesses — zero connections, but armed with experience and determination. And I succeeded. Step by step, I began working with local businesses, and I’m still on this path today, surprising markets with fresh, bold brands that stand out.
I build brands that make sense and make money. Strategy meets design, data meets creativity, and your business meets its potential. No BS, just brands that work.
Every business deserves a brand that matches their ambition — and works just as hard.
Nadiia Dolot,
Brand Consultant